3+1 BA Marketing / MBA*

University Campus

Interested in how businesses bring products to market and what makes them successful? Then you understand the importance of building a strong brand message. Build your own brand by anticipating the needs of the job market. When you combine your B.A. in Marketing with the M.B.A., you'll be able to bring your skills to the market faster and distinguish yourself from your competitors - both key elements of marketing success.

*This program is only offered for students studying through the traditional day program at University Campus.    

Why choose the Marketing 3+1 Accelerated Degree Program at Saint Leo?

Students who join the Marketing 3+1 Accelerated Degree Program will enjoy all of the benefits afforded by study at Saint Leo's Donald R. Tapia School of Business, accredited by the International Assembly for Collegiate Business Education (IACBE). Other benefits include:

  • No entrance exams required for the graduate portion
  • Preferential admission to the graduate program
  • Gaining a competitive edge over their peers, graduating with two high-value degrees in less time
  • Ability to enter the workforce earlier, armed with an advanced degree that will likely increase career opportunities and earning potential
  • Savings by reducing the amount of tuition, fees and housing costs necessary to earn both degrees

How does the program work?

First you will complete the undergraduate curriculum leading to the Bachelor of Arts in Marketing, gaining a broad knowledge of the dynamic consumer orientation process. You'll complete the Common Body of Knowledge courses that address all facets of business along with additional upper level coursework geared specifically toward developing your understanding of marketing concepts and functions.

You'll then cap off your experience with the high-value One Year International & Experiential M.B.A. program, designed to yield an advanced understanding of key business principles, the ability to effectively utilize decision processes, in-depth knowledge of functional operations, and most importantly - the ability to work and lead effectively in today's ever-changing business environment.

Students in the 3+1 Accelerated Degree Program follow the same undergraduate and graduate curricula as our traditional programs, but proceed at a faster pace. Earning a bachelor's degree of 120 credits in three years requires that students take a minimum of 40 credit hours per year, which may require a combination of on-campus, summer and online courses. Transferred credits will also impact program completion time. AP, IB and dual enrollment credits earned by high school students before graduation are accepted.

Students will need to complete the application for admission to their graduate program of choice at the completion of their second year. 

Specialized Academic Advising

Because the time frame necessary to complete the program will vary depending upon each student's unique circumstances at the time of entry, academic advising is a crucial part of this program. Personalized, one-on-one advising from a dedicated accelerated degree program advisor is one of the hallmarks of this program and ensures that students stay on track for timely progress to graduation.

Degree Requirements

Marketing Curriculum (120 credit hours)

One Year International & Experiential M.B.A. Curriculum (42 credit hours)

Eligibility Requirements

Students who meet the requirements for the Saint Leo University Honors Program or are already in the program are eligible for admission into the 3+1 Accelerated Degree Program. Honors Program eligibility requirements are:

First-Year Students:

  • GPA of 3.5 or higher
  • SAT (CR+M) of 1150 or higher or
  • ACT of 25 or higher

Transfer Students:

  • A.A. or A.S. degree
  • GPA of 3.75 or higher 

Students whose credentials fall just below the minimum eligibility requirements and are interested in being considered by the Admissions Committee for admission into a 3+1 Accelerated Degree Program should alert their Saint Leo admission counselor.  

Professional development opportunities

  • Internships: Write for a company blog. Promote a new product. Conduct market research. School of Business students have interned at Quest Corporation of America, Oglethorpe, Tampa Convention Center, the Ritz-Carlton Hotel, Home Shopping Network, TECO Energy and all branches of the military.
  • Networking: The inaugural Executive Advisory Council to the School of Business includes distinguished members from Ernst & Young, Tribridge, T. Rowe Price Services,Newport News Shipbuilding, Tech Data Corporation and Catalina Services.
  • Memberships: Join the student chapter of the American Marketing Association (AMA) and become an active member in its honor society, Alpha Mu Alpha.
  • Conferences: Attend annual and regional AMA conferences, and other industry events, including Saint Leo's annual International Business Conference.
  • Technology: Saint Leo's state-of-the-art School of Business building, which opened in 2011, features the latest in innovation—from interactive SMART Boards and a professional broadcast studio, to eco-friendly, sustainable architecture.

Alumni

Recent alumni have accepted positions in marketing research (Catalina Marketing); promotion (Chrysler); retail (Best Buy); and customer service (FedEx and USAA).

Ready to apply?

Take the lead. Apply now.