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Online Marketing Degree - BA in Business Administration

Why Choose an Online Marketing Degree from Saint Leo University? 


Saint Leo University’s online marketing degree provides the perfect foundation for a successful career. An online degree in marketing provides an understanding of marketing strategies, concepts and functions. You’ll also learn the processes used to anticipate and satisfy customers' product wants and needs.

The College of Business' online BA in Business Administration with a Marketing degree specialization is designed for the student planning a career in sales, advertising, consumer relations, brand management, digital marketing, marketing management, retailing services, small business operations, or international business.

To help you succeed in today's fast-changing business environment, online students enjoy a curriculum that explores:

  • Advertising management
  • Personal selling
  • Market research
  • Consumer behavior
  • Essential business skills
  • International business
  • Entrepreneurship

Saint Leo’s online marketing degree prepares students by integrating courses about general business practices and principles such as accounting, management, macro- and microeconomics, and business law. This provides a very well-rounded online marketing degree program.

In addition to the analytical tools and technologies necessary to solve complex business problems, the online marketing degree program emphasizes leadership skills within Saint Leo's core values and traditions. Your marketing courses are only the beginning.

You’ll also study under marketing professionals with experience in strategic marketing, international marketing and integrated marketing communications. Your marketing degree will create a number of possible career paths over a variety of industries.

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